Becky Livingston

Firm Management October 30, 2022 

If you subscribe to a syndicated content resource for your blog, your firm is at an SEO disadvantage. Here’s why.

Becky Livingston

Firm Management September 21, 2022 

Rather than manually writing each proposal or taking bits and pieces of Word documents of previously-crafted slide decks and creating new documents, leverage a proposal software tool.

Becky Livingston

Firm Management August 26, 2022 

If you have a Google Business Profile – it’s free – this single tip can boost your local listing to the top of the search page rankings on mobile and desktop.

Becky Livingston

Firm Management August 5, 2022 

Here are the pros and cons of each. Plus, a series of questions you can use to determine which strategy you should undertake.

Becky Livingston

Firm Management July 28, 2022 

According to LinkedIn, “Creator mode is a profile setting on your dashboard that can help you grow your reach and influence on LinkedIn.

Becky Livingston

April 27, 2022 

Here’s a scenario in which you might be familiar. A partner in your firm specializes in a niche area. But he/she is not showing up in search results as prominently as they should or could. What can you do to help them elevate their search ranking and ...

Becky Livingston

March 29, 2022 

If you’ve been using search engine optimization (SEO) to land on page one of Google, you know it takes time…a long time. I often tell clients it’s a marathon, not a sprint. If you want quick results, buy ads.

Becky Livingston

February 9, 2022 

If you’re trying to stand out on social media, it’s hard. That doesn’t mean you should throw in the towel. Rather, here are seven things you can do to maximize your firm’s content strategy to generate leads, increase brand awareness, and inflate your SEO.

Becky Livingston

January 27, 2022 

Host a coffee meeting weekly or once a month. That’s right. All it takes is you, a camera (cell phone is fine), and a cup of coffee. Keep the topic relevant and short. Spend 5-10 minutes with your virtual audience answering a question they might have.

Becky Livingston

December 6, 2021 

If you specialize in tax, this has probably not been far from your mind. If you provide other services, tax time is a great time to promote them because people are already searching for CPAs and accounting firms.

Becky Livingston

November 9, 2021 

You’re about to make a big change to your firm by either acquiring another firm or by being acquired. Here is a press kit primer to help you organize the announcements needed for clients, vendors, financial institutions, and other interested parties.

Becky Livingston

September 2, 2021 

During 2020, webinars skyrocketed. Were you a bit envious of your colleagues promoting their new, shiny lead generation tool? If so, you too can use webinars to drive leads and impact the bottom line.

Becky Livingston