Jason Blumer Archives - CPA Practice Advisor

Skip to main content

Read more

Marktpositioning 1 5993497c91c5d

Firm Management

Goodbye, Trouble Clients - Hello, Perfect Clients: Increasing Client Numbers through Accurate Positioning

Positioning means making clear claims about your firm’s expertise and stating whom you intend to serve. Whether it’s online, in marketing materials or in person, it should be so assertive and transparent that it sets your firm apart.

mactab2jpg2_10625976

The Purpose of Mobile Technologies

If you are ready to go mobile, but your clients are not, then you have a decision to make: will you begin the long process of changing your client base, or will you stay behind while all other firms move to become mobile?

Technology

The Perfect Blend: A Firm’s Path to Ensuring Work-Life Balance

Column: The Change Agent

bluber_jason_column_2011_10453287

How 2012 Can be the Year of the Entrepreneur

blumer_jason_column_teaching_2_10439060

How Motivation & Opportunity Disguise Themselves

Column: The Change Agent

blumer_jason_column_teaching_2_10415833

How Creative Service Begets Proper Pricing

shutterstock_10905418_10364306

Technology

6 Key Senses to a New World of Creative Service

jasonblumer_10331476

Technology

Comfortable No More: 3 Things You Must Do Now

I can’t help but preach the message that change is coming in our profession. That is my end goal in every professional thing I do. This type of confabulation may offend you or it may encourage you. But my goal is to take away your comfort as you lead your professional practice into the future.