Essential Tips for Q4 Ad Buying for CPA Firms
There is no point in spending money on ads if you do not have objectives that align with your firm’s goals.
Firm Marketing
Gear Up for the Ultimate Year-End Marketing Showdown – Turning Numbers into Opportunities
Year-end is right around the corner, which means quarterlies, tax preparation, and more for accounting firms.
Maximizing Marketing ROI: How to Make Data-Driven Decisions
Calculating marketing ROI uses a simple formula but a complex set of elements. Calculate it by tracking campaign lead source, campaign cost, lead and customer tracking.
Association for Accounting Marketing Announces Category Winners of 2023 Marketing Achievement Awards
Expert category judges, including professionals in marketing, advertising, communications and professional services, reviewed and judged 73 entries.