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Justin Spencer

Justin Spencer is the CEO & President of SpencerSEM. He has optimized sites of international businesses and local nonprofits and everything in between. He can be reached at justin@spencersem.com or his blog, ActivatedByRobots.com.

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Accounting

7 Easily Missed SEO Opportunities

Search Engine Optimization, or SEO, is a collection of tactics that are applied to your website to help it rank better in the results when people use searches to find people and businesses they need. SEO, as an industry, literally changes every day. Search engines, like Google, constantly tweak how they rank and present search findings. These very sophisticated algorithms (mathematical formulas that rank websites) are revised about 500 times per year.