Business intelligence and data connectivity solutions provider insightsoftware on Tuesday announced the launch of Simba Intelligence, an AI semantic platform that the Raleigh, NC-based company says delivers trusted, verifiable answers from live enterprise data.
With defensible, auditable AI outcomes and controlled data access, organizations can swiftly and confidently move AI initiatives to production environments, accelerating time to value and return on investment, insightsoftware says.
Simba Intelligence provides a zero-data-movement architecture that queries data securely in place across diverse sources. Its semantic layer learns business logic and context, ensuring that every AI-driven answer aligns with how the business actually operates.
“Simba Intelligence is built for how AI is actually used in production today, whether embedded inside customer-facing applications, powering internal decision-making, or accessed directly by AI models and agents,” the company states in a March 3 media release.
The platform can be deployed in the cloud, on-premises, or hybrid. These flexible deployment options let organizations adopt production-ready AI without vendor lock-in or compliance trade-offs, insightsoftware says. By applying governance, audit trails, and business semantics at query time, the platform ensures every AI-driven answer is consistent, traceable, and aligned with enterprise rules, without forcing risky data movement or fragile pipelines.
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“When it comes to AI, trust isn’t a nice-to-have, it’s foundational,” Matt Belkin, president and general manager of the Data + Analytics business unit at insightsoftware, said in a statement. “When AI gives you different answers every time or can’t explain where its information came from, you can’t defend the decisions it’s influencing. That’s unacceptable in production. Simba Intelligence solves this by giving AI systems governed access to enterprise data, so the answers are consistent, traceable, and reliable.”
By eliminating hallucinations at the source data layer, insightsoftware says Simba Intelligence ensures that AI agents and analytics applications deliver consistent, verifiable results leaders can defend.
“When it comes to AI, companies have to move beyond experimentation to stay healthy and competitive, meeting the needs of their organization, customers, and the market,” said Shawhin Mosadeghzad, director of Simba Intelligence at insightsoftware. “Simba Intelligence is built for this moment, so leaders can finally deploy AI with confidence and deliver outcomes that drive real business impact.”
Insightsoftware says this launch marks a major expansion of its Data + Analytics portfolio into advanced AI capabilities for enterprise use.
More information about Simba Intelligence can be found here.
Photo credit: Sahdev Kumar Gupta via LinkedIn
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