Payroll, benefits, and HR solutions provider Gusto and consumer-directed benefits administration platform Elevate recently announced a partnership through which Gusto now offers enhanced health savings accounts, flexible spending accounts, and commuter benefits to its small business customers—complementing its existing benefits platform that includes health insurance and more.
Elevate and Gusto have created a portal for benefits plan participants showcasing Gusto’s branding; built automated integrations for streamlined plan setup, onboarding, and enrollment; and have collaboratively transitioned existing accounts to the new platform.
According to Elevate, following the HSA, FSA, and commuter benefits integration, Gusto achieved:
- 26% reduction in questions per customer.
- 57% increase in customer likelihood to recommend Gusto products and services.
- 51% increase in customer satisfaction.
“The decision to partner with Elevate was driven by our commitment to deliver the best possible experience for our small business customers,” Julia Miller, general manager and head of benefits at Gusto, said in a statement. “Elevate’s technology allows us to streamline our consumer account offerings, so our customers can enroll in, manage, and use these tax advantaged accounts with ease. We’re excited about the initial results and the possibilities this partnership unlocks, further enabling Gusto to be a leading comprehensive benefits solution for small businesses and their teams.”
Founded in 2000, Elevate is a cloud-based, API-driven, and AI-enabled consumer-directed benefits platform with a focus on configurability, embeddability, and real-time automation. The all-in-one platform can manage all types of benefit accounts, from HSAs to complex health reimbursement arrangements and even commuter and lifestyle accounts.
The Denver-based company partners with third-party administrators, health plans, financial institutions, professional employer organizations, and benefit platforms looking for more advanced technology solutions.
“Working with Gusto has been an incredible opportunity for us to demonstrate the full capabilities of the Elevate platform,” said Brian Cosgray, CEO and co-founder of Elevate. “We’re proud to provide a solution that not only meets Gusto’s current needs but also provides a strong foundation for future growth and innovation. Our collaboration with Gusto shows how advanced technology and a shared vision for excellence can drive remarkable outcomes.”
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Tags: Benefits, consumer benefits, Elevate, Gusto, Payroll, Small Business, Technology
