socialmedia-men-women

April 8, 2014

How Men and Women Use Social Media & Devices Differently

How we use them, however, varies greatly not only between people of different generations, but also by gender. A new study shows that men and women definitely use social media and their mobile smart phones for different activities.

Isaac M. O'Bannon

Whether for productive purposes or wasting time, mobile devices and social media have become such integral parts of most Americans' lives that it's hard to even imagine going without these tools.

How we use them, however, varies greatly not only between people of different generations, but also by gender. A new study shows that men and women definitely use social media and their mobile smart phones for different activities.

The gender differences largely revolve around three distinct areas: our personal and professional relationships, the need for information and entertainment, and consumer behavior. The below infographic from FinancesOnline is based on those parameters and provides a broader look at how men and women differ. There are distinct variances. For instance, men are more likely to use social media for business and dating, while women for relationships, sharing, entertainment and self-help.

 

 

 

Sign in to get access to this free resource, and all of our whitepapers and reports.

Download this content today!

Register to get free access to this content, as well as newsletters, continuing education, podcasts, and more…

Tags: Technology

Leave a Reply

Isaac M. O'Bannon

Isaac M. O'Bannon

Managing Editor

Isaac M. O'Bannon is the managing editor and digital content manager for CPA Practice Advisor (www.CPAPracticeAdvisor.com), drawing on two decades of experience covering the areas of professional accounting, taxation, business productivity and consumer technologies. . Prior to CPA Practice Advisor, O'Bannon was a consultant at firms in San Francisco, Denver and Tulsa, serving clients that included Logitech, Polycom, Hilti, Microsoft, the Stanford Research Institute, the University of Oklahoma's College of Engineering and other technology leaders. He is a U.S. Navy groundforces veteran (never a SEAL). Email: isaac.obannon - @ - cpapracticeadvisor.com . Isaac OBannon 2019 Cropped Small Headshot