Firm Management

xero-logo-hires1

February 12, 2014 

New Xero Executives Hail from PayPal, HP, Microsoft, and GM

Some of the most successful technology executives in the country are joining small business cloud accounting developer Xero Limited (XRO), the company announced on Tuesday. The include a new chairman of the board, adding a further U.S.-based director, and establishing a new role of CEO, North America, following its $150 million capital raise in October…

Isaac M. O'Bannon

 New Email Encryption Tool Available to Accounting, Law Firms

February 12, 2014 

New Email Encryption Tool Available to Accounting, Law Firms

Online data security is always a concern for businesses large and small, and accounting firms should be especially cautious since they frequently manage the most sensitive client information. A new email encryption tool is now available to help these professionals keep that data safer.

 How To Improve Productivity With Electronic Document Management

February 11, 2014 

How To Improve Productivity With Electronic Document Management

Effective data management is one of the biggest challenges accounting firms face. Implementing an Electronic Document Management (EDM) system allows companies to reduce costs, improve service, increase productivity, and meet regulatory requirements. Accounting firms who stay with a paper record and filing system are creating a logistical nightmare for themselves, especially during the busy tax…

 A Great Marketing Tool: Google Authorship

February 10, 2014 

A Great Marketing Tool: Google Authorship

“Being found” by potential clients can be a challenge. How do potential clients find you? The best way is always word of mouth from your colleagues and clients who know the work you do and your areas of expertise. But, word of mouth alone does not get the job done. People need a way to…

Hugh Duffy

 6 Criteria for Cloud Evaluation

February 7, 2014 

6 Criteria for Cloud Evaluation

Cloud computing continues to be the topic of much discussion and debate as firms map out their future technology roadmaps. Much that’s written is about the benefits and challenges of the cloud as a whole.

Jim Boomer

website-design-shout-out-offic_11294725

February 7, 2014 

2014: The Year of Your Firm’s Website

Each year, the Association for Accounting Marketing holds an awards ceremony at its annual conference, honoring outstanding achievements in the areas of accounting marketing and communications.

Gail Perry