Latest Articles

 Four Ways to Use Twitter for the Accounting Profession

June 29, 2009 

Four Ways to Use Twitter for the Accounting Profession

If “I don’t get it” adequately describes your thoughts about Twitter and its uses for the accounting profession, then listen up: You CAN use Twitter to build your practice, increase business and grow your bottom line. I get this question all the time from my clients who want to know how they can build their...…

Scott Cytron

 Changing Your Web Site? Ask These Four Questions, First

June 26, 2009 

Changing Your Web Site? Ask These Four Questions, First

Whenever I present my seminar on “The Next Generation Accounting Firm,” someone invariably asks me a question related to communications, and specifically, when it’s time to change their Web site. I just ran across this blog on Ragan.com that speaks to this topic, and even though it is internally focused on employees, I’ve added my...…

Darren Root, CPA, CITP, CGMA

 Online Professional Tax Prep… Is it time, yet?

June 23, 2009 

Online Professional Tax Prep… Is it time, yet?

In the upcoming July issue of The CPA Technology Advisor, I’ve written a column that discusses why few tax and accounting professionals are using an online tax preparation system for their client returns. Considering how popular online tax prep is for do-it-yourselfers, I think it’s a curious situation. Some might blame it on the old...…

Isaac M. O'Bannon