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Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

Accounting December 12, 2025 

Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

In this episode of The Accounting Technology Lab, hosts Randy Johnston and Brian Tankersley analyze Intuit’s recent announcements following Intuit Connect, focusing on major QuickBooks Desktop (QBD) price increases, and Intuit’s reported $100 million annual relationship with OpenAI. The Accounting Tech Lab is an ongoing series that explores the intersection of public accounting and technology.

Brian Tankersley, Randy Johnston

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October 31, 2011 

How Integration Works in the Cloud

Tax & Accounting vendors talk about best of breed, best of process, web services and the need for products to be easy to use and to play well with others.

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October 31, 2011 

What You Need to Know to Prepare for the CPA Exam

Valerie Wendt from Bisk Education provides straightforward advice and tips on ways to ensure you are ready for the CPA exam. She goes on to explain how Bisk allows students to tailor their study plan on learning style and budget.

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October 31, 2011 

Demystifying CPE: How to Earn Live Event CPE from Your Home or Office

Valerie Wendt from Bisk Education explains how new education formats allow tax and accounting professionals to earn CPE credit for live training without having to leave the home or office, which is especially important for states that limit self-study hours and require CPAs to get live CPE. She further notes the increased number of options…

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October 28, 2011 

Effective Asset Management is More than Depreciation

If you’re reading this review, then you have more than a passing interest in fixed assets … if such a thing is possible. After all, in the glamorous world of tax and accounting, few things may inspire more eye rolls from clients than talking about effective depreciation strategies and methods such as MACRS, ACRS, straight-line,…

Isaac M. O'Bannon

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October 28, 2011 

The ‘Soul’ of Your Service

“In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric of the curtains of the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a human-made creation that ends up expressing itself in successive outer layers of the product or service.” –…

Rene Lacerte

 Help Clients Avoid “Intaxication”

October 27, 2011 

Help Clients Avoid “Intaxication”

It’s November, and hopefully your clients are doing what they can to mitigate tax liabilities by the end of the year. If not, they may end up suffering from: Intaxication: A condition of confusion, denial and frustration brought on by attempting to understand the tax code. Symptoms can include insomnia, headaches, nausea, rage and depression....…

Isaac M. O'Bannon

 Rethinking Security

October 26, 2011 

Rethinking Security

I had the opportunity to spend some time with Don Codling, unit head for the FBI’s CyberCrime Division, talking about the state of computer and network security around the globe. It was an interesting conversation, not because there was any real news in the current trends but because the state of cybercrime makes it clear…

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October 26, 2011 

The Top 5 Mobile Marketing Mistakes

Two years ago, there was no such thing as an iPad. Five years ago, nobody had a smartphone. Before 2007, the year of the iPhone, mobile marketing was mostly about text-messaging and selling ringtones. The bottom line is that everyone is new at this thing called mobile marketing. So, it should be no surprise that…

John Arnold

 Seven Habits of Highly Successful Firms

October 26, 2011 

Seven Habits of Highly Successful Firms

In recent years, the accounting profession has undergone tremendous change in the way practitioners run their businesses thanks to the accelerated pace of technology adoption. Is your firm among the first to adopt new technology? Do you regard technology strategy as a competitive advantage? A recent study conducted by Bay Street Group, LLC compares distinguishing…