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Happiness Found: Family, Friends, Fly-Fishing & Financial Advising

A Productivity in Practice Feature

From the Sept. 2007 Issue

Not everyone can get paid to do something they love, and while more accountants
may be so fortunate than those in other professions, few are as lucky as Jason
Smith, a CPA in Elberton, Georgia. Being a partner in a 52 year-old accounting
practice gives him the opportunity to focus his professional endeavors on something
he would likely do as a hobby even if he weren’t able to bill for it:
offering financial advisory services for his clients.

In addition to the Elberton office, his firm, Smith Burch & Company, LLP
(, has an office in nearby Hartwell, nestled between the
foothills of the North Georgia Mountains and the South Carolina border. Living
in such a tranquil setting also has its perks for Jason, whose favorite hobbies
include fly fishing, motorcycle riding, camping trips to nearby lakes with the
family and golf. “We have some of the most beautiful lakes in the country,
with great fishing and a tight-knit family oriented community,” he said.

But this idyllic setting also has the advantages of being only a short drive
from larger cities for shopping and cultural activities, with the college town
of Athens only 30 miles to the west and Atlanta 90 miles away. While certainly
not a suburb of these cities, this proximity has driven development of Elberton
and Jason’s accounting and financial services practice, with an increasing
number of residents making those daily commutes.

“This is also a great retirement area because it offers a peaceful setting
with lakes and a small town feel,” Jason said. “So many people are
building their dream homes here while finishing their careers in Atlanta.”

As a mortgage loan officer, his wife Leann has certainly benefited from this
trend. The growth has also resulted in an increase in residents with higher
wealth, which has helped Jason’s firm evolve from what was originally
a tax-focused general accountancy practice founded by former IRS agent John
Ethridge in 1955, to a full service public accounting and wealth management
firm. His father, Larry, a CPA and attorney, joined as a partner in 1973, which
started the firm on its way toward more diverse client services. Larry is currently
managing partner of Smith Burch & Company, with his legal training adding
considerable value to their estate planning services.

Jason initially intended to get a degree in political science and perhaps
continue to law school, but, while working his way through Georgia Southern
University, he had a minor epiphany: “I enjoyed political science, but
I realized that if I didn’t go to law school that employment options for
a poly-sci major were pretty limited. So I changed to accounting, passed the
CPA exam and joined my father’s practice.”

The firm’s advisory services really took off after Jason joined Smith
Burch & Company and obtained his Series 7 and 66 licenses, which allow him
to advise and trade in securities. While growing the individual and business
planning, investment and wealth management offerings through a separate entity
called Compass Financial Advisors, he also oversees the accounting firm’s
internal and external audit functions, which specialize in serving financial
institutions. Jason also holds a Certified Valuation Analyst (CVA) credential,
which aids in small business transfers, estate and gift taxes, and litigation

Smith Burch & Company has grown to be one of the larger firms in the local
area, with a staff of 15 that draws large business clients from Atlanta and
neighboring states. Other services include nonprofit auditing, business valuations,
estate and gift tax planning, business consulting, general write-up, and a broad
array of compliance services. They are also embracing the growing travel and
tourism industry around Lake Hartwell.

The business utilizes several accounting-specific technologies, including
a suite-based tax, accounting and engagement management system. Jason partners
with 1st Global Capital Corporation ( for wealth management
services and uses MorningStar Workstation Advisor ( for
investment services. The firm also offers SMB accounting software assistance
to its clients and is progressing toward a paperless environment, which resulted
in a score of 316 on The Productivity Survey (
The Productivity Survey is a free online survey for accounting practices that
helps assess their productivity as a result of how they implement technology.

But while his personal preference may be providing financial services, his
general accounting roles also provide plenty of challenge, especially considering
that both of the firm’s offices are close to the South Carolina border.
As a result, many clients (individual and business) encounter multi-state income,
sales and payroll tax compliance issues. Since Elberton is the Granite Capital
of the World, it is not surprising that many clients are in that industry. And
with delivery services acting as a mobile nexus by most state definitions, one
client that has grown to have sales in nine states in less than a year is a
prime example of multi-state compliance issues.

“They have a pyramid of tax reporting requirements in many states and
local areas, and, unfortunately, many of the counties are still behind in technology,”
he said. “Getting paper-based forms in some of these areas can be a real
headache. I’m definitely all for the Streamlined Sales Tax Initiative.”

But enough about business. The small town setting and his partner role in
the practice lets Jason get away and spend time with his family. His family
recently joined some long-time friends for an extended vacation on Harbor Island
on the Carolina coast, spending his time on the beach with Leann and kids Taylor
Amanda (6) and Nicolas (2). He also got in a little crabbing and surf fishing
(no golf, though). A lack of Internet access was not appreciated by his wife,
but Jason was able to keep up with his e-mail and client portfolios using the
wireless capabilities of his Dell Axim ( It may not have been
total isolation, but “any day at the beach is better than one at work.”

On weekends and shorter breaks from the office, Jason and his family enjoy
spending time camping at the lake. They sold their boat last year, but they’re
still able to get plenty of quality time on the water, thanks to a friend with
a boat, an arrangement Jason says is better. “Almost everybody out here
spends weekends on the lake, so it’s easy to find somebody else with a
boat, which means I don’t have the headaches of maintenance and storage.”

As a good southern boy, Jason also loves college football and pro football,
so he supports his alma mater, has season tickets to Atlanta Falcons games and
also makes it to a few University of Georgia games in Athens. He’s also
involved in the community as a member of Rotary, on the board of the local chamber
of commerce, and attends The First United Methodist Church of Elberton.

Whether in a large city, a suburb or a small town, it seems to be getting
harder for many professionals to separate work time from personal time. But
Jason has found the mix of family, friends, work and technology that fits his
needs. And when you love what you do and where you live, it becomes that much

“To each his own,” says Jason. “Everyone is different, but
finding what makes you happy and taking the leap of faith to achieve it, that’s
what’s important.” It seems like he made a very good leap.