The Baby Boomer’s Guide to CPA Firm M&A Happiness
The supply of practices owned by older firm owners is large and the demand for them is shrinking. Valuations for firms are under pressure and boomers have many reasons for gloom.
Baby Boomers
More Millennials and Gen Xers Still Prefer Paper Tax Refund Checks than Baby Boomers
Although a majority of U.S. adults (74%) opt for direct deposit when receiving tax refunds, more Millennials (17%) and Gen Xers (17%) prefer to receive a check in the mail compared with Baby Boomers (14%), per new research from ACI Worldwide ...
What You Need to Know about Gen Z
The key to working with a multigenerational workforce is understanding the needs and expectations of each generation and leveraging the combined potential of the group. While each generation has its differences, they all have one thing in common:
Marketing to the New Boom
Millennials…Millions strong, big spenders, and all about the selfie…so how do you market to them?