Payroll January 22, 2026
Survey Says Gen Z Has Worst Work Ethic
46% of workers believe Baby Boomers have the strongest work ethic, followed by Gen X at 26%, Millennials at 19%, and Gen Z at 9%.
Small Business August 13, 2025
Is Customer Service Getting Worse? Boomers and Gen Xers Seem to Think So
Nearly half of U.S. shoppers say customer service provided by businesses is getting worse, according to results from the latest Consumer Pulse survey from GoDaddy, yet Gen Z and millennials remain more upbeat than their parents' generations.
Payroll May 21, 2025
Poll Reveals Divide Between Gen Z and Older Americans on Finances and Economy
Recent polling of nearly 20,000 American adults by NBC News indicates Gen Zers are more likely than older adults to feel their finances improved from a year ago.
Small Business April 7, 2025
Baby Boomers Return to Top Spot as Largest Generation of Home Buyers
Baby Boomers now make up the largest generational group of home buyers, followed by Millennials, and Gen Xers.
Firm Management February 6, 2025
Embracing 5 Generations in the Workplace
Modern accounting firms are more age-diverse than ever, with most workplaces hosting five generations. While every person is an individual, each generation tends to be shaped by distinct historical events, cultural shifts and technological advancements.