Article

gregandbarb_10315344

August 5, 2011 

Marketing Takes Center Stage

For too long, marketing has lurked in the shadows, ignored and rejected. The traditional thought is that marketing is a non-billable activity, and therefore a non-necessity. In reality, marketing drives sales. Well-planned and consistent promotion of services not only keeps a sales funnel full, it helps firms build a strong brand and stay in front…

Kristy Short, Ed.D.

pip1_10315339

August 4, 2011 

The Blue Collar CPA

A Productivity in Practice Feature. A small business is most productive when its owners are doing what they love. Whether a mechanic, baker, landscaper, restaurateur, childcare provider or a merchant, small business owners usually like what they do.

Isaac M. O'Bannon

versatilegroup_10331482

August 4, 2011 

The Versatile Group — CertiflexDimension Client Write-Up

800-237-8435 www.CertiflexDimension.com   2011 Overall Rating 4.75 Best Fit: Firms managing clients with high transaction volumes and multi-level company structures. Strengths: Good interface customization Strong reporting & financials options Broad set of core modules Broad reporting & financials generation Potential Limitations: Moderate reporting customization Module-based pricing Summary & Pricing CertiflexDimension Write-Up and the related modules...…

Isaac M. O'Bannon

cyma_10331481

August 4, 2011 

CYMA Systems, Inc. — CYMA After-the-Fact

800-292-2962 www.cyma.com   2011 Overall Rating 4.75   Best Fit: Professional firms managing complex clients with multiple locations or subsidiaries, as well as nonprofit and grant-based organizations. Strengths: Exceptional customization options Comprehensive module options with strong integration Output to many formats Broad reporting & financials generation Potential Limitations: Module-based pricing No client portals Summary &...…

Isaac M. O'Bannon

cchsfs_10331483

August 4, 2011 

CCH Small Firm Services — Client Accounting Suite & Client Accounting Suite Premier

TaxWise:888-455-0182; www.taxwise.com ATX: 888-455-0183; www.atxinc.com   2011 Overall Rating 4.25 Best Fit: Firms using the ATX or TaxWise tax and workflow products who want an easy-to-use write-up package with after-the-fact payroll reporting, financials generation and optional live payroll are a match with Client Accounting Suite. CCH ProSystem fx Tax and Practice Management users are supported...…

Isaac M. O'Bannon

creatingawinningebusiness_10331861

August 3, 2011 

Winning With Client Write-Up

Over the past several years, some accounting technologists have come close to announcing the demise of client write-up (or at least the significant decline in its necessity and profitability for professional accountants).

Isaac M. O'Bannon

micronetics_10331484

August 3, 2011 

Micronetics, Int’l. — Accounting Xpert Enterprise Edition

561-995-1477 www.axpert.com   2011 Overall Rating 4.25 Best Fit: Firms managing small to mid-sized enterprises, and those with multiple locations. Strengths:  Doesn’t require monthly closings Run reports across multiple years, any time periods Broad reporting & financials customization Strong support for multi-location entities Potential Limitations: No bank statement import function (although import is available from...…

Isaac M. O'Bannon

thomsonreuters_10331485

August 2, 2011 

Thomson Reuters – Accounting CS

800-968-8900 www.CS.ThomsonReuters.com   2011 Overall Rating 5   Best Fit: Firms looking for a central write-up and trial balance system as part of a suite of integrated tax and practice management systems for managing workflow across all engagements. Strengths:  Excellent integration Comprehensive reporting & financials Broad payroll compliance with state & some local support Client-side...…

Isaac M. O'Bannon

jasonblumer_10331476

August 2, 2011 

Comfortable No More: 3 Things You Must Do Now

I can’t help but preach the message that change is coming in our profession. That is my end goal in every professional thing I do. This type of confabulation may offend you or it may encourage you. But my goal is to take away your comfort as you lead your professional practice into the future.

Jason Blumer

accountantsworld_10331486

August 2, 2011 

AccountantsWorld — Accounting Relief

888-999-1366 www.AccountantsWorld.com/AR   2011 Overall Rating 4.75   Best Fit: Firms who want to bring both their practice and their clients onto a web-based accounting system that gives the firm greater control over data and the ability to monitor and control what their clients can do with their collaborative bookkeeping system. Strengths: Simple navigation &...…

Isaac M. O'Bannon