Article

marketing1_10754900

March 22, 2017 

Three Marketing Strategies for CPAs With Medical Practice Clients

If your firm specializes in medical or dental practice clients, addressing their pain points is just as important to them as them addressing their patients’ pain points. But how do you do it? Begin by knowing who your target market is. Is it small, family practices, large organizations, such as hospitals, or is it specialists...…

Becky Livingston

 4 Elements of a Winning Compensation Package

March 22, 2017 

4 Elements of a Winning Compensation Package

Above-average salaries are often the key to attracting and retaining top performers. But that’s not all. A robust package also includes the top perks many accountants have come to expect — and perhaps even some they haven’t thought of yet.

Paul McDonald

women in the workforce

March 22, 2017 

How To Forge A Better Working World For Women

While challenging conscious and unconscious bias and creating inclusive and flexible workplace cultures is everyone’s responsibility, throughout my career, I’ve learned some of the ways for women to continually boost and rebuild their confidence.

Amy Vetter

20150855ca03914ce52 1  58acf78e182e2

March 22, 2017 

2017 Review of Accounts Receivable Systems

Everyone wants to get paid – as quickly as possible, or at least, on time. An effective accounts receivable system helps businesses ensure that their customers are paying. But it’s not only about cash receipts, but also about the customers.

Mary Girsch-Bock

Garden seat amongst the azalea flowers 1  58bdcb73f0c9a

March 22, 2017 

Apps We Love – Sowing Your Garden

Are you planning a major landscaping overhaul? Consider iScape – there is a free version you can play with that lets you take a picture of the area you want to landscape, then experiment with adding shrubs, trees, flowers, decks and other construction ...

Gail Perry

PR tips 300x225 1  58beb72165f6f

March 22, 2017 

6 PR Tips for Accounting Firms

A public relations effort is one of the best ways to build your firm’s brand as well as to gain thought leadership status for your partners and firm owners. Here’s a few steps, tips, and apps that can get your PR launch off to a great start.

Sandi Smith Leyva

money wallpaper HD Collection money 3d 1  58af582dafbcf

March 22, 2017 

Third Party Debt Collection: The Basics

The general rule is that you should only hire a collection agency when a debtor is ignoring the debt. When this is the case, don’t hesitate to hire a collector because the probability of collections decrease 12% each month an invoice remains outstanding.

Chad Shuford