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Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

Accounting December 12, 2025 

Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

In this episode of The Accounting Technology Lab, hosts Randy Johnston and Brian Tankersley analyze Intuit’s recent announcements following Intuit Connect, focusing on major QuickBooks Desktop (QBD) price increases, and Intuit’s reported $100 million annual relationship with OpenAI. The Accounting Tech Lab is an ongoing series that explores the intersection of public accounting and technology.

Brian Tankersley, Randy Johnston

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April 27, 2022 

How Humor Can Create a Positive Culture in Client Service

This not only creates closer client relationships, but also fosters a sense of teamwork and collaboration both with peers. An added benefit? Research has shown that cultures where humor plays an important role have increased shareholder returns of 19%.

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April 27, 2022 

How Accounting Firms Can Target a Niche Using SEO

Here’s a scenario in which you might be familiar. A partner in your firm specializes in a niche area. But he/she is not showing up in search results as prominently as they should or could. What can you do to help them elevate their search ranking and ...

Becky Livingston

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April 26, 2022 

Deloitte and Loyola Marymount University Create MST Scholarship

This scholarship is part of the broader Deloitte Tax Scholars initiative through which Deloitte has had tremendous success working with Historically Black Colleges and Universities (HBCUs) to increase the number of diverse students who are pursuing ...

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April 25, 2022 

5 Tax Tips when Saving for Retirement

Saving for retirement involves more than just putting extra money under the mattress. Planning wisely before retirement and taking money out of accounts carefully in later years can make a big difference in how much is available.

Justin Hatch

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April 22, 2022 

This is How to Combat Time-Wasting Tasks in Accounts Payable

While a company can manage manual processes on a small scale, those processes can impact AP team priorities as the company grows. Productive initiatives are abandoned in order to accommodate time-consuming data-entry tasks—and additional FTEs are ...