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Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

Accounting December 12, 2025 

Intuit QuickBooks Desktop Pricing and Open AI Relationship – The Accounting Technology Lab Podcast – Dec. 2025

In this episode of The Accounting Technology Lab, hosts Randy Johnston and Brian Tankersley analyze Intuit’s recent announcements following Intuit Connect, focusing on major QuickBooks Desktop (QBD) price increases, and Intuit’s reported $100 million annual relationship with OpenAI. The Accounting Tech Lab is an ongoing series that explores the intersection of public accounting and technology.

Brian Tankersley, Randy Johnston

Featured Articles

test Trial Balance — 2003

December 1, 2008 

test Trial Balance — 2003

Generally, trial balances are prepared and workpapers completed as part of an accounting engagement for audit, compilation or review purposes. The advent of the electronic generation of so many documents for the differing engagements of an accounting firm has led to an expansion of the products reviewed for the trial balance and workpapers review. Of...…

Review of Time & Billing Software — 2005

December 1, 2008 

Review of Time & Billing Software — 2005

Time-based billing was pioneered either by lawyers or by another of the world’s oldest professions, and many accounting and other service-based professionals have adapted the process, as well...

Review of Tax Planning Software — 2005

December 1, 2008 

Review of Tax Planning Software — 2005

Tax practice is many things. In our tax practice, the ability to effectively “tax plan” has been the key to the retention and recruitment of clients, and I believe our office is typical.

Special Section: Microsoft vs. Intuit:

December 1, 2008 

Special Section: Microsoft vs. Intuit:

MICROSOFT officially launched its Small Business Accounting program on September 7, 2005. This long-planned launch just happens to coincide (well, within a few months anyway) with rival INTUIT’s release of QuickBooks 2006, which just happens to be the most revolutionary rewrite of the company’s flagship product since it’s original release.

Review of Practice Management Software — 2005

December 1, 2008 

Review of Practice Management Software — 2005

In this day and age, many people are looking for various signs, and some even think, “The end is near.” While I won’t speculate as to what they think is coming to an end, it appears that some software vendors in this lineup believe that their end is near by the signs of their software.

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