CPAClub, a provider of accounting, advisory, and regulatory solutions for firms, has launched PATHS, a mobile learning platform that aims to make professional development a daily habit with digital learning, collaborative cohorts, and live coaching.
The launch of PATHS also marks the introduction of CPATech, CPAClub’s affiliated technology company focused on building the next generation of software and digital experiences for professionals. PATHS is the first platform within the CPATech ecosystem, with additional solutions planned to support the evolving needs of firms and professionals, CPAClub says.
After decades of designing curriculum and teaching accounting and auditing in firms and universities, CPAClub created PATHS to reimagine professional development by making learning a daily habit rather than an occasional event.
“Every year, accounting firms invest significant time and resources in developing their people. Yet much of that investment still relies on concentrated training programs and long-form educational content, often months before those concepts are applied in practice,” CPAClub said in a media release on July 21.
Beyond the educational benefits, a more continuous approach to professional development can also reduce many of the costs associated with traditional training, including course registration fees and travel expenses, the Irvine, CA-based company says. It can also minimize operational challenges, such as scheduling disruptions and competing client demands.
“Accounting is often referred to as the language of business, yet no one becomes fluent by attending a weeklong training course once a year,” Ellen Sulistio, senior vice president of CPAClub, said in a statement. “Fluency is built by making learning part of everyday work, where knowledge is reinforced, applied, and expanded over time.”
PATHS is an annual subscription that provides NASBA-compliant continuing professional education through daily 10-minute learning that fits into an accounting professional’s workday. Streaks, achievements, and other gamified features encourage consistency, engagement, and friendly competition, helping make professional development a lasting habit, CPAClub says.
Learning is organized into Voyages, each focused on a specific competency area. Every Voyage consists of multiple Paths, with each Path divided into daily Steps that progressively develop knowledge and reinforce concepts over time.
PATHS+ extends the experience through Coursechecks, CPAClub’s guided cohorts that help accounting professionals reinforce key concepts, learn from one another, and receive guidance from experienced instructors.
“One-on-one career coaching supports professionals in pursuing their individual goals and advancing their careers,” CPAClub said.
At launch, PATHS includes audit and tax Voyages that mirror the curriculum traditionally delivered through multi-level audit and tax training programs, along with quality management learning for team members at every level of a firm.
While PATHS launches for accounting professionals, additional disciplines, content, and capabilities are being planned, CPAClub says.
“Twenty-five years ago, I attended Go Audit 1 as a PwC intern,” Chris Vanover, founder and president of CPAClub, said in a statement. “It introduced me to the profession. Since then, developing and teaching accounting and auditing at firms and universities has taught me that expertise isn’t built during a week of training or a semester of college. It’s built every day through practice and real-world application. That’s why we created PATHS, to help every professional learn and grow each day.”
More information about PATHS can be found here.
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