This is the premiere episode of Leaders of the Ledger, brought to you by CPA Practice Advisor. While technology dominates much of the conversation in accounting, this podcast focuses on the people—the accounting leadership that is driving change with courage, culture, and vision.
Hosted by Rob Brown, this show highlights the human side of accounting: the disruptors, culture builders, rainmakers, and unsung heroes reshaping the profession.
Leaders of the Ledger is an ongoing podcast series spotlighting the innovators, firm leaders, and rising stars shaping the future of accounting with practical insights and proven strategies.
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Transcript (Note: There may be typos due to automated transcription errors.)
SPEAKERS
Rob Brown
[00:01:06] Welcome to the very first episode of Leaders of the Ledger, a brand new show from
CPA Practice Advisor.
This is not a tech podcast. If you are looking for reviews of the latest accounting tools, event updates, or insights on tech stacks,there is already a show for that: The Accounting Technology Lab hosted by Randy Johnson and Brian Tankersley.
[00:02:15] But this show is different. It’s about the people—the real leaders inside the profession. The disruptors, culture builders, and rainmakers who are moving accounting forward not with code and tech, but with courage and vision.
[00:02:45] CPA Practice Advisor has been the go-to resource for technology and practice management since 1991. Today, it is a digital-first media platform serving thousands of professionals worldwide. Leaders of the Ledger is their latest initiative to highlight the human side of the profession.
[00:03:35] For all the talk of AI, tech stacks, and workflow automation, the biggest game changer in accounting today is human. It’s leadership, culture, and vision. That’s what this show is here to capture.
[00:04:06] We want to elevate voices that don’t always make it to the keynote conferences or press releases. These are often unsung heroes making an impact inside their firms, industries, and communities.
[00:04:29] I’m Rob Brown, your host. I’ve interviewed thousands of professionals across accounting, fintech, consulting, and professional services. I help smart professionals build personal brands through interviews, video snippets, and thought leadership pieces. This show is a natural extension of that mission.
[00:06:27] Who is this podcast for? It’s for managing partners, firm leaders, entrepreneurs, and rising leaders. It’s for anyone shaping culture, launching initiatives, or driving change in the profession.
[00:08:22] What can you expect? Interviews, panels, bold conversations about leadership, burnout, balance, succession, strategy, M&A;, and more. Not scripted bios or hype—just real conversations.
[00:10:09] We’ll tackle the tough stuff: private equity, cash, culture, burnout, the war for talent, leadership pipelines, and how AI is reshaping the landscape.
[00:12:33] Call to action: If you are leading change, building a brand, or shaping culture, we’d love to hear from you. Reach out on LinkedIn. Subscribe wherever you get your podcasts, and full video episodes will be available on YouTube. Share it with your peers—this is how we build momentum.
[00:13:42] The future of accounting is not built by tools and technology alone. It is built by people, leaders, and stories. Welcome to Leaders of the Ledger.
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