Accounting firm practice management provider Financial Cents has announced the return of WorkflowCon 2025, a free virtual conference dedicated to helping accounting and bookkeeping firm leaders clear the chaos in their practice and find calm through better workflows, smarter teams and modern automation.
Taking place November 12–13, 2025, WorkflowCon will feature 25+ expert speakers across multiple tracks, including leadership, client experience, revenue growth, AI and automation and next-gen workflows.
This year’s theme — “Clear the Chaos. Find Your Calm.” — reflects the industry’s growing need to simplify firm operations while adapting to rapid technology change.
Headline Speakers Include:
- Kenji Kuramoto (Acuity CEO) — Keynote
- Lauren Baptiste (Wellbeing expert) — Keynote
- Kellie Parks, CPB
- Chad Davis, CPA
- Dawn Brolin CPA
- Jason Staats CPA
- Erica Goode CPA
- Plus sessions from 25+ firm owners, coaches, and technology leaders.
Unique Features of WorkflowCon 2025:
- Workflow Showdown Competition — Firms submit their best workflows for a chance to win an all-expenses-paid weekend trip to Mexico.
- Interactive Tracks & Roundtables — Covering Teams, Clients, Workflows, Revenue, and NextGen/AI.
- Community Vibe — Fundraisers for a cause, raffles of up to $250, and 1:1 matched networking.
“WorkflowCon isn’t just another virtual event,” said Shahram Zarshenas, CEO of Financial Cents. “It’s where firm leaders gather to share strategies, learn from each other, and explore how AI and automation can free their teams to do their best work. We’re excited to continue building a space where accountants can clear the chaos and thrive.
WorkflowCon is free to attend. Accounting professionals can register at: www.workflowcon.com
Thanks for reading CPA Practice Advisor!
Subscribe Already registered? Log In
Need more information? Read the FAQs
Tags: Accounting, conference, Firm Management, workflowcon
