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Avalara – AvaTax

From the August 2009 Review of Sales
& Use Tax Programs

offers several sales and use tax applications, including automated systems for
determining and applying appropriate rates to transactions, and also compliance-end
solutions that can be managed in-house by a business or handled as an outsourced
service by Avalara. For this review section, we’ve focused on two of the
vendor’s key products: AvaTax, which is reviewed here, and the TrustFile
system (see, which Avalara acquired in 2008.

Designed to support businesses of all sizes that may have divisions or other
subunits, the automated AvaTax service is offered as either an on-demand web-based
hosted program or a server-based system. The system supports all North American
jurisdictions with sales and use tax, plus global support for value added tax.
Pricing is based on annual transaction volume and the accounting/sales platform
in use by the business (integration is offered for most accounting systems,
enterprise-level ERPs and e-commerce solutions). For a very small business running
on QuickBooks and having around 720 taxable transactions annually, pricing starts
at about $350 per year (approximately 49 cents per transaction) plus an $89
setup charge. Pricing drops as transaction volume increases, with a 7,200 transaction
model costing $2,495 per year (approximately 35 cents per transaction), plus
a $795 setup fee.

AvaTax can be remotely hosted on Avalara’s secure servers or installed
locally. The system is designed to be an automated rate lookup and implementation
system, which means the day-to-day processes are automatically performed by
the service. This leaves users with primarily management and reporting functions,
which can be accessed from the AvaTax Dashboard. Under either the locally installed
or web-based versions, AvaTax uses a browser-style interface, with the Dashboard
providing quick and intuitive navigation to system functions, real-time reports
with drilldown functionality all the way to transactions and line items, tax
jurisdiction summaries, and other features.

The primary interface offers tabbed access to primary system features, including
the main console, business information maintenance, transactions, returns, reporting,
tools and settings. The system’s integration with the financial and sales
applications being used by a business means that little, if any, manual changes
are necessary for ensuring that appropriate sales and use taxes are applied
to all transactions. As sales reps or other staff enter these transactions,
or as customers utilize an online shopping cart, the system instantly searches
Avalara’s database by ZIP+4 and other geographical variables to find applicable
jurisdictions, special taxing districts and taxability rules. It then performs
the necessary calculations and assigns the taxes within seconds. Cross-jurisdictional
taxability issues are also managed by the program.

When a transaction is finalized, state, local and special tax liabilities
are posted to the appropriate GL accounts and routed to reports. Each individual
transaction can contain any number of individual line items. The system also
offers advanced tools for determining and setting nexus.

Since virtually everything is automated within AvaTax, the primary user responsibilities
are for managing compliance and reporting. From the Returns tab on the Dashboard,
users can review automatically generated returns that the system prepares for
each necessary taxing jurisdiction. During review, users can drilldown to specific
transactions and line items, make manual overrides if desired, and then either
e-file returns to jurisdictions that allow it, or generate signature-ready printed

Avalara also offers AvaFile, a Managed Return Service through which businesses
can outsource their compliance tasks to Avalara’s U.S.-based staff. Users
still retain the ability to manage, modify and review returns, but with the
vendor filing all returns on time and paying precise liability amounts to these

Avalara’s comprehensive online database of tax rates, taxation issues
and special taxability rules is continuously maintained by the vendor’s
staff. Therefore, no rate updates are required by business users since all rates
occur in real-time via Avalara’s servers. AvaTax queries this online data-base
each time a transaction is initiated to determine the appropriate jurisdictions
and rates. Historical and future rates are also available.

AvaTax provides intuitive navigation and Help features, along with access to
an online support website with FAQs and a knowledgebase. Technical support is
included in program pricing. Free weekly online seminars are offered for basic
program use and advanced training options are available.

AvaTax offers a good option for mid-sized businesses looking to simplify their
sales and use tax calculations and compliance burdens. The automated system
integrates with most financial applications, allowing businesses to employ an
almost hands-off application that knows all taxing jurisdictions and those quirky
special rules and tax holidays. With the addition of the Managed Return Service,
AvaFile users can take the hands-off approach a step further, with Avalara handling
all filing and liability remittances.