2013 Review of GetNetSet Websites for Accounting Firms

Best Firm Fit

  •  Small firms who would like to have easy integration with a wide range of outside sources such as social media campaigns.
  • Prospective users who are already familiar with the WordPress content management system,

Strengths

  • Sites are hosted using the open source WordPress platform, which is used for millions of websites around the world, and is supported by many third-party editing tools and uses open standards like RSS to automatically syndicate content.
  • The basic GetNetSet service includes setting up the client on Google+ Local, basic search engine optimization, as well as white-labeled content for a quarterly client newsletter.
  • GetNetSet provides a number of tutorials for using their system, and users can also purchase many third party books and training courses on WordPress to meet their individualized needs.
  • Firms can link to their pages on Facebook, LinkedIn, AngiesList, and Twitter from within the application, or use WordPress plugins to integrate their site with the firms social media campaigns.
  • E-mail campaigns can be managed with a simple COPPA/CAN-SPAM compliant web form and a list maintenance tool, or users can integrate commercial e-mail marketing applications like Constant Contact, iContact, MailChimp, and Vertical Response.
  • GetNetSet allows users to perform maintenance on their own website, or users can allow GetNetSet to perform all maintenance at no additional charge.

Potential Limitations

  • GetNetSet does not offer significant integration points with other cloud-based accounting tools such as commercial software hosting.
  • The entry level plan (the Representer) does not include any type of client portal service.

Summary and Pricing

GetNetSet Websites for CPAs and Accounting Professionals are priced starting with the Representer plan at $29 per month for a limited site with seven pages and firm-provided copy and content. Upgrades are available to the $49/month Retainer plan which includes an unlimited number of pages, and a $99/month Recruiter plan which also includes scheduled statistics reports, a unique landing page, campaign tracking, and other e-marketing features.  All plans offer a 30 day free trial, and 10% off for paying annually in advance.  Custom development is also available and is billed based on standard hourly rates.  There are no setup fees or contracts, and the Company offers discounts to members of a number of professional organizations, including the National Association of Tax Professionals (NATP) and the National Association of Enrolled Agents (NAEA).


 

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