One strong example of how the NetSuite development platform helps commercial software developers get to market quickly is SDN partner Rootstock. RootStock was launched in 2008 to develop an application that would enable discrete manufacturers to cut costs, improve processes, and drive revenues. The company’s approach to this problem was to add engineering change control, cost accounting, shop floor control, and manufacturing resource planning (MRP) to an enterprise resources planning (ERP) solution. In so doing, manufacturers could gain centralized, integrated, and cost-effective control over all key processes across the enterprise. The problem Rootstock faced in meeting this goal was the high cost of development and distribution. An on-premise solution would be expensive and time-consuming to code, and even more costly to market and sell. A SaaS solution might require less overhead to develop, but establishing a distribution channel would still be problematic.
Rootstock Software discovered that the key to resolving these challenges was a development partnership with NetSuite. “By partnering with NetSuite, we were able to complete our application and bring it to market twice as fast and at half the cost than would otherwise have been possible,” says Patrick Garrehy, CEO, Rootstock Software. “As the market leader in the SaaS ERP market, NetSuite has a large direct sales force, an established and expanding VAR channel, and an outstanding web site that publishes information about partner solutions. They open these distribution channels to their development partners, so we were able to launch our product with minimal sales or marketing investment.”
Equally important to Rootstock was availability of NS-BOS, NetSuite’s comprehensive application development environment. “NS-BOS,” Garrehy says, “enabled us to leverage the existing NetSuite ERP platform, our domain expertise and the SaaS distribution model to create an application that adds significant value to the NetSuite environment for discrete manufacturers.” With NS-BOS, the enhancements that Rootstock brings are available to end users transparently, through the standard NetSuite user interface, and with the same look and feel as that solution.
NetSuite’s SuiteCloud is a comprehensive offering of on-demand products, development tools and services designed to help customers and commercial software developers take advantage of the significant economic benefits of Cloud computing. Based on NetSuite, the world’s most widely used Software-as-a-Service ERP Suite, SuiteCloud enables customers to run their core business operations in the Cloud, and software developers to target new markets quickly with newly created mission-critical business applications built on top of mature and proven business processes. The complete SuiteCloud offering includes NetSuite’s multi-tenant, always-on SaaS infrastructure; the NetSuite Business Suite of applications (Accounting/ERP, CRM, Ecommerce); the NS-BOS Development Platform; the SuiteCloud Developer Network (SDN), a comprehensive developer program for Independent Software Vendors (ISVs); and SuiteApp.com, a single-source online marketplace where ISVs, customers and solution providers can find applications to meet specific business process or industry-specific needs. For more information on SuiteCloud, please visit www.netsuite.com/developers.