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QuickBooks 2010 Helps Small Businesses Boost Their Bottom Line

New Features Include Powerful Time-Saving and Money-Making Enhancements, New Intuit Application Center

MOUNTAIN VIEW, Calif. – Small business owners
can help boost their bottom line and get connected to a wider array of powerful
online services with the newest version of QuickBooks® financial software
from Intuit Inc. (Nasdaq: INTU).

With its new online capabilities, QuickBooks 2010 delivers valuable features
to help small businesses save and make money, such as an e-mail marketing service
to attract new customers. For millions, QuickBooks is an essential part of their
business. Nearly 70 percent of small businesses recently surveyed say the financial
management software helps their business be more profitable.

“In a tough economy, small business owners scramble for every dollar.
That’s why we’re focused on delivering bottom line value when it
really matters,” said Kiran Patel, executive vice president and general
manager of Intuit’s Small Business Group. “QuickBooks 2010 builds
on the strength of past versions by continuing to streamline critical accounting
tasks and connecting to new online services to meet small business owners’
varied needs.”

QuickBooks Pro and Premier 2010 feature the all-new Intuit App Center, providing
users access to scalable, Software-as-a-Service business applications directly
from within QuickBooks. Currently more than 25 applications are available, including
a service that helps track and manage marketing campaigns and sales leads to
maximize profits. All applications offer free trials, and many work directly
with QuickBooks data, extending the value of the information and eliminating
the need for double data entry.

Other new features in QuickBooks 2010 include an improved Company Snapshot,
giving the small business owner a tailored visual overview of how business is
performing, and Intuit Check Solutions, which allows small business owners to
scan or key in checks for immediate deposit.

Save Time
In a recent survey, QuickBooks users said they save an average of four hours
per week managing their business finances compared to their previous method.
An array of new features help small businesses save precious time by making
important jobs and key tasks easier than ever, giving entrepreneurs more time
to focus on their business, so that they can spend less time on their bookkeeping.
New and improved time-saving features include:

Express Install: A new product installation option
cuts the number of startup steps in half.
Add/Edit Multiple List Entries: Users can save time
by editing multiple long lists of items, customers, or vendors, rather than
edit each item individually. They can also copy and paste data into QuickBooks
directly from Excel with a simple key stroke, eliminating the unnecessary
steps of inputting the data directly.
Forms Customization: More customization options,
including free professional design templates for commonly used forms such
as invoices and estimates, give QuickBooks users the ability to apply the
same design to multiple forms at once. Those who want help designing a unique
look can connect with a community of professional designers through Intuit
Creative Solutions.

“The Add/Edit Multiple List Entries features is one of the greatest updates
I have seen in years,” said Christine Bailey, owner of Small Office Solutions
in Daphne, Ala. “It is so much easier to add customers, vendors and items,
all at one time versus going into each one and saving and then adding the next
one. Wow, what a time saver!”

Make Money
QuickBooks 2010 also helps small business owners gain valuable insights into
how their business is performing so that they can make better decisions and
increase profitability. New features to help customers improve their bottom
line include:

Company Snapshot: QuickBooks users can now create
a customized report to display on their computer screen, getting an immediate
view of their company’s bottom line. Previously, the Company Snapshot
was a static view that could not be personalized. Users can choose from several
reports, including new ones for yearly expenses and income comparisons, detailed
expense and income breakdowns, and a top customer list. Plus, the reports
can be changed instantly.
Report Center: This radically re-designed report
center gives users access to more than 100 reports and makes it easier to
find the right report in order to make better business decisions. Different
views make it easier to navigate quickly between reports. These include a
carousel view to flip through the reports, a list view to see all reports
at once, and a ‘favorites’ view to keep track of frequently used
reports. A new search feature helps users find the report with the specific
information they want.

“The new Company Snapshot gives you great information at the click of
a button,” said Debbie Kirkland, president of Kirkland Services in Christmas
Valley, Ore. “This is a great place to go to pinpoint problem areas or
to just determine your strengths and weaknesses within your company.”

Do More with Connected Services
Building on Intuit’s Connected Services Strategy announced last year,
QuickBooks connects to several new online services that enable small businesses
to extend the power of their information already in QuickBooks:

Document Management: Users can now scan their documents
directly into QuickBooks, attaching files to any vendor, employee, account,
or transaction. These documents are stored securely online, giving users the
flexibility to access them on the go or share them with their accountant or
other employees. Online storage also provides confidence that important paperwork
is backed up online and will be easy to find.
Intuit Check Solutions for QuickBooks: Offered as
an add-on service through Intuit Payment Solutions, small businesses can get
paid faster by scanning or keying checks into QuickBooks and electronically
sending that information to the bank.
Marketing Center: This e-mail marketing service helps
QuickBooks users sell more by helping them design targeted e-mail campaigns.
The professional quality designs and pre-filled templates can be customized
based on a company’s business needs. The service, currently in beta,
also enables users to see how each campaign performed by analyzing the results
with data from QuickBooks.
App Center: Users now have access to additional Web-based
business applications created by Intuit or members of the Intuit Developer
Network, a group of independent software developers, to further expand the
value of QuickBooks. Applications include the Intuit Green Snapshot, which
uses businesses’ QuickBooks data to show them how to be more environmentally-friendly
while saving money, and Fuel Station from ClickFuel, which helps track and
manage marketing campaigns and sales leads while synchronizing customer information
with QuickBooks.

“With the Marketing Center, you can notify customers, solicit new business,
get repeat business, send thank you emails and more, all with one click,”
said Danielle Lonich, office manager of Clements & Knock Law Firm in Pleasant
Hill, Calif. “It’s a very simple, great service that will simplify
my life.”

Intuit also launched the new version of QuickBooks Premier Accountant, the
company’s premier bookkeeping, write-up and financial reporting solution
for accounting professionals. The latest edition provides tools for accounting
professionals to help increase productivity create seamless integration with
clients and expand their practices. Improved features include:

Client Data Review: Accounting professionals can
now troubleshoot inventory and reclassify hundreds of transactions or write
off multiple invoices in batch.
Intuit Statement Writer: Users can now create Microsoft
Word-based letters, cover pages and documents in financial reports to produce
a complete, polished financial statement package for their clients.

Pricing and Availability
QuickBooks 2010 products are available direct from Intuit at www.quickbooks.com
and will be available beginning Oct. 7 at leading retailers, including Amazon.com,
Best Buy, CDW, Circuit City, Costco, Fry’s Electronics, Office Depot,
OfficeMax, Sam’s Club, Staples, Target and Wal-Mart.

Suggested retail prices are:

• Intuit QuickBooks Accounting Pro Edition 2009: $199.95.
• Intuit QuickBooks Accounting Premier Edition 2009 (including industry-specific
editions for accountants, contractors, manufacturers and wholesalers, nonprofits,
professional service firms and retailers): $399.95.

Learn More About QuickBooks 2010

Live Events: Join Intuit product managers for more
information by attending one of the upcoming QuickBooks 2010 online events,
beginning Oct. 6. A full calendar is available at: http://IntuitCommunity.com/events.
Video Overview: Watch this video for a brief overview
of what’s new in QuickBooks 2010. http://www.youtube.com/watch?v=kUIXNguJaEw

About Intuit Inc.
Intuit Inc. is a leading provider of business and financial management solutions
for small and mid-sized businesses; financial institutions, including banks
and credit unions; consumers and accounting professionals. Its flagship products
and services, including QuickBooks®, Quicken® and TurboTax®, simplify
small business management and payroll processing, personal finance, and tax
preparation and filing. ProSeries® and Lacerte® are Intuit’s leading
tax preparation offerings for professional accountants. The company’s
financial institutions division, anchored by Digital Insight, provides on-demand
banking services to help banks and credit unions serve businesses and consumers
with innovative solutions.

Founded in 1983, Intuit had annual revenue of $3.2 billion in its fiscal year
2009. The company has approximately 7,800 employees with major offices in the
United States, Canada, the United Kingdom, India and other locations. More information
can be found at www.intuit.com.