Platform Becomes Important

2012 promises to be a big year from a computer hardware perspective with new Ultrabooks, tablets and phones, but the real news for 2012 will be in software.



All of these computing tools can be used to run in the cloud. The netbook, tablet and smartphone do the worst job of running applications at high speed today, but they are very portable. The backbone is getting stronger and the applications are getting better to make these devices more usable. However, they are still best for consuming content, reading results, answering a few emails or taking notes, but are not very good for heads-down data entry.

But the big news?

The big news in technology is the seismic shift in operating system convergence to a single platform. For example, in 2012, it is pretty clear that technology platforms and operating systems will converge. Think: Windows 8, iOS/Mountain Lion, or Android Ice Cream Sandwich on phablets and computers. These three platforms are being designed so the same operating system, or one that looks and operates in a similar fashion, runs on your phone, tablet or computer. When you buy into a platform from a vendor, the way applications integrate and work together is largely controlled by the vendor.

As you can guess, this is a fight between Microsoft, Apple and Google right now. Some of the fight is controlled by intellectual property, patents and lawsuits, some is controlled by innovation and ease of use and some is controlled by application availability. A future that allows applications to seamlessly run between a phone, tablet and computer could be very attractive as long as the application behaves appropriately on the different devices. Even more attractive would be a future that allowed applications to run on any platform and seamlessly work together.

Platform limits choice while enabling ease of use. If we choose a particular vendor, we get the most benefits and the most restrictions by adhering to the vendor’s rules. Think of iCloud and iTunes as enabling your ability to shop easily and restricting your choice to what is in the Apple Store. Microsoft and Google are trying to mimic this model. Is a single supplier in your firm’s best interest? Some say yes, while others say best of breed supports their strategy most effectively.

Some of our greatest frustrations come from hardware failures, inconsistent results or confusing design. Platform will minimize the differences between hardware run within the family. Each device will work in a similar fashion. Most of us could care less what the hardware or software is or whose brand is on it as long as it runs reliably 100% of the time and helps us get our job done. Platform will help us build our ideal future. Consider your platform choice carefully.