2011 Review of AFSB Accounting and Financial Site Builder

AFSB Accounting & Financial Site Builder
www.afsb.net

From the Oct. 2011 Review of Website Tools & Services for tax & Accounting Firms.

Best Fit: AFSB has a strong retention rate with tax and accounting firms looking to establish a professional web presence at a low cost.

Strengths

  • Unlimited site pages.
  • Integration with Google Analytics.
  • Unique domain names included.
  • Includes up to 20 free email accounts.
  • Firms may add services, including payroll and online tax prep.
  • More than 50 financial calculators.
  • Includes monthly newsletter service.
  • Allows for events calendar and Google maps.
  • Credit card payment gateway available.
  • Template system using Cascading Style Sheets-technology, a billboard homepage feature and the ability to use Flash technology.

Potential Limitations

  • Social media integration limited to social media buttons.

 

AFSB Accounting and Financial Site Builder

www.afsb.net

AFSB, established in 1999, released its most recent update in September 2011. Improvements since 2007 have touched on almost all aspects of the best site-building providers: a template system using Cascading Style Sheets-technology, a billboard homepage feature and the ability to use Flash technology within the site. Improvements in the next release will include a redesigned client area, customizable event calendars, advanced template introductions, new servers, a redesigned Member Area and video tutorials.

AFSB reports that its service has continued to grow every year since its introduction, along. With a strong retention rate, most of their customers have been with AFSB for five to 12 years. The parent company, Tenenz, Inc. has served tax and accounting firms for more than 40 years.

The minimum and maximum number of site pages is unlimited. AFSB customer sites average between 14 and 15 pages. Users can add unlimited numbers of pages and corresponding navigation bars that can be custom titled and sorted. The pages can be designed and edited with a WYSIWYG editor or HTML. No technical expertise is required, and customers can edit their sites from anywhere they have connectivity. Internal links from page to page within the site are also possible. AFSB has a site setup tool with the ability to simply type text, as well as tech support staff to help users set up and modify pages at no extra charge.

Pricing. Basic recurring cost averages $23.99 per month ($287.89 annual subscription). A 60-day free trial is available, and there are no setup fees or contracts. A low-cost guarantee comes with all sites. Domain transfer is free. Search engine registration is $30. If requested, AFSB will create a custom site design for $250.

Search engines. Google Analytics is incorporated into the AFSB system and automatically added to all pages of member sites.

Hosting. Sites are hosted on a dedicated server in a secure data center. Tech staff is onsite continuously, and the facility has SAS-70 Type II certification. The server has redundant Internet backbone connections with three Tier 1 carriers, redundant building fiber entrances and cross-connects to other carriers.

Domains. Names are unique to users and included in the price. Member firms own the rights to the name as long as the account is in good standing. Upon termination of service, AFSB can transfer the domain to the new provider for a nominal fee. AFSB-administered names are renewed free as long as the member keeps the service. AFSB also offers free domain-name technical support. Upon creation, an AFSB site is assigned a subdomain while the provider registers and sets up the requested domain, allowing the user immediate access to the site. Members also have the option of administering their current domain.

Email. Although it isn’t a required feature, email is available to all AFSB-administered domains, and includes up to 20 free accounts (forwarding or full -POP/IMAP). Users can also maintain their Exchange server.

Other Features

  • Firm may add services, including payroll and online tax prep using links.
  • Client portals for secure file transfers.
  • More than 50 financial calculators.
  • Free builder included for creating client forms.
  • Includes a free monthly client newsletter service.
  • Firms may set up an events calendar and incorporate Google maps into their sites.
  • Credit card payment gateway available.
  • Secure members areas for site administration and for member-only features such as discounts on office, tax and accounting supplies from parent company, Tenenz.

Moving ahead after years of innovation and poised to add even more of the features today’s firms want, AFSB is a solid offering among website builders for tax and accounting professionals.

Summary & Pricing

Moving ahead after years of innovation and poised to add even more of the features today’s firms want, AFSB is a solid offering among website builders for tax and accounting professionals. Basic recurring cost averages $23.99 per month ($287.89 annual subscription). A 60-day free trial is available, and there are no contracts. A low-cost guarantee comes with all sites. Domain transfer is free. Search engine registration is $30, and AFSB will create a custom site design for a one-member firm for $250.

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